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Invisible Influence

ebook

There are many moments in life when you have to ask someone a critical question that could determine your salary, whether you have a spouse, whether you get a job—your entire future. Do you know how to get the answer you want? Do you understand how much influence you actually have over your fate? The truth is, how that person is going to respond depends more on what's going on in your head than it does on what's going on in theirs. Your expectations, the words you choose, the environment in which you ask these questions—so many factors that you control—can determine whether you hear a "yes" or a "no."

Invisible Influence shows you a step-by-step process to quietly persuade others to choose you or your product. Based on new scientific discoveries that reveal fascinating and unique approaches to influence, this book shows how people process their feelings about products, services, and people, and what mental shortcuts they use to make their choices. You'll learn how to incorporate 52 techniques for subliminally influencing others in order to sell, market, and communicate more effectively, including how to:

  • Use questions early in a conversation to give the person a sense of control and you an opportunity to understand and deliver to their expectations
  • Know how much information to give to someone
  • Determine what people lose if they don't do business with you, and then leverage that knowledge
  • Use photos in order to make yours a familiar, and therefore more attractive, face
  • Recapture someone's attention
  • Use stories to explain what statistics can't
  • Help other people find meaning in their own actions and decisions
  • And much more!
  • Invisible Influence also includes a 10-step influence template that you can follow for better results in negotiations. When you truly incorporate how you think about and approach communicating with other people, you'll find that you can persuade anyone, anytime, anywhere to make decisions and take actions that benefit you.


    Expand title description text
    Publisher: Wiley

    Kindle Book

    • ISBN: 9781118620472
    • Release date: March 8, 2013

    OverDrive Read

    • ISBN: 9781118620472
    • Release date: March 8, 2013

    EPUB ebook

    • ISBN: 9781118620472
    • File size: 269 KB
    • Release date: March 8, 2013

    Formats

    Kindle Book
    OverDrive Read
    EPUB ebook

    subjects

    Business Nonfiction

    Languages

    English

    There are many moments in life when you have to ask someone a critical question that could determine your salary, whether you have a spouse, whether you get a job—your entire future. Do you know how to get the answer you want? Do you understand how much influence you actually have over your fate? The truth is, how that person is going to respond depends more on what's going on in your head than it does on what's going on in theirs. Your expectations, the words you choose, the environment in which you ask these questions—so many factors that you control—can determine whether you hear a "yes" or a "no."

    Invisible Influence shows you a step-by-step process to quietly persuade others to choose you or your product. Based on new scientific discoveries that reveal fascinating and unique approaches to influence, this book shows how people process their feelings about products, services, and people, and what mental shortcuts they use to make their choices. You'll learn how to incorporate 52 techniques for subliminally influencing others in order to sell, market, and communicate more effectively, including how to:

  • Use questions early in a conversation to give the person a sense of control and you an opportunity to understand and deliver to their expectations
  • Know how much information to give to someone
  • Determine what people lose if they don't do business with you, and then leverage that knowledge
  • Use photos in order to make yours a familiar, and therefore more attractive, face
  • Recapture someone's attention
  • Use stories to explain what statistics can't
  • Help other people find meaning in their own actions and decisions
  • And much more!
  • Invisible Influence also includes a 10-step influence template that you can follow for better results in negotiations. When you truly incorporate how you think about and approach communicating with other people, you'll find that you can persuade anyone, anytime, anywhere to make decisions and take actions that benefit you.


    Expand title description text
    • Details

      Publisher:
      Wiley

      Kindle Book
      ISBN: 9781118620472
      Release date: March 8, 2013

      OverDrive Read
      ISBN: 9781118620472
      Release date: March 8, 2013

      EPUB ebook
      ISBN: 9781118620472
      File size: 269 KB
      Release date: March 8, 2013

    • Creators
    • Formats
      Kindle Book
      OverDrive Read
      EPUB ebook
    • Languages
      English